Customer Reviews (500)

spuds2428 • 2024-11-27T16:26:24-07:00

No store adds for Friday have no clue what’s on sale

Vish030 • 2024-11-26T05:14:09-07:00

Best app for BF with the lowest prices and the best deals.

Gmcma • 2024-11-18T19:31:42-07:00

One stop app for all stores. No need to go anywhere else!

Summary of Key Insights

The Black Friday 2025 Ads Deals app has a generally positive sentiment, indicated by a high percentage of 5-star reviews. Users appreciate its ability to aggregate deals from multiple stores in one place, making Black Friday shopping more efficient. However, there are significant pain points related to excessive advertising, poor ad display, and usability issues, especially with navigation and redirects. Some long-time users feel the app has declined in quality compared to previous versions. While the app's core functionality is valued, addressing these issues is crucial for improving user satisfaction and retention.

Key Strengths:

  • Aggregation of Black Friday deals from multiple stores.
  • Real-time updates and notifications for deals.
  • Convenience and time-saving for holiday shopping.

Key Weaknesses:

  • Excessive and disruptive advertising.
  • Poor ad display and navigation issues.
  • App crashes and redirects to external websites.
  • Confusing interface and difficulty finding ad scans.

Overall Sentiment: Positive, but with significant concerns.

Quantitative Metrics:

  • Overall Rating: Not explicitly stated, but can be inferred as high due to the score distribution.
  • Score Distribution: {"1":56,"2":10,"3":15,"4":50,"5":369}
    • 5-star: 73.8%
    • 4-star: 10%
    • 3-star: 3%
    • 2-star: 2%
    • 1-star: 11.2%

Data & Methodology Overview

  • Data Sample Size: 500 reviews
  • Time Frame: Reviews appear to span multiple years (2018-2023), with a focus on Black Friday seasons.
  • Analysis Methods: Sentiment analysis (manual interpretation of review text), keyword extraction (identifying recurring themes and issues), and frequency analysis (counting mentions of specific problems or feature requests).

Key User Pain Points

  • Excessive Advertising: Many users complain about the app being overloaded with ads, which are disruptive and negatively impact the user experience.
  • Poor Ad Display/Navigation: Users report issues with ad scans not displaying properly, difficulty navigating the app due to ads, and difficulty finding the actual deals amidst the clutter.
  • App Crashes/Instability: Several users mention the app crashing, freezing, or shutting down unexpectedly, especially when trying to access specific features.
  • Redirects to External Websites: Users dislike being constantly redirected to external websites or store apps, rather than viewing the deals within the app itself.
  • Confusing Interface/Navigation: Some users find the app's interface confusing and difficult to navigate, making it hard to find the desired deals or ad scans.
  • Irrelevant/Non-Black Friday Deals: Users report seeing deals that are not related to Black Friday or are for stores outside their local area.
  • Lack of Dark Mode: A few users specifically requested a dark mode option.
  • Search Issues: Some users report the search function not working effectively, returning irrelevant results, or only showing Walmart deals.

Frequently Requested Features

  • Ad-Free Option: A clear and prominent request is for a paid premium version to remove ads.
  • Improved Navigation: Users want a more intuitive interface and easier navigation to find ad scans and specific deals.
  • Ability to Create Favorites/Shopping Lists: Users desire the ability to save items or stores to a favorites list for easy access.
  • Improved Ad Display: Users want better display of ad scans, with the ability to zoom and scroll easily.
  • Search Within Ads: Users want to be able to search for specific items within the ad scans themselves.
  • Dark Mode: A number of users have requested a dark mode.

Strengths and Positive Aspects

  • Aggregation of Deals: The app's primary strength is its ability to aggregate Black Friday deals from multiple stores in one place, saving users time and effort.
  • Real-Time Updates: Users appreciate receiving up-to-date information on deals and promotions.
  • Convenience: The app simplifies holiday shopping by providing a central location for finding deals and planning purchases.
  • Price Comparison: Users like being able to compare prices from different stores within the app.
  • Alerts: The ability to set alerts for price drops is a valued feature.

Prioritized Action Recommendations

High Priority:

  • Reduce Advertising: Significantly reduce the frequency and intrusiveness of ads. Consider alternative monetization strategies.
  • Fix App Crashes/Instability: Address the reported app crashes and stability issues to improve user experience.
  • Improve Navigation: Redesign the app's interface to make it more intuitive and easier to navigate. Focus on making ad scans and deals more accessible.
  • Address Redirects: Minimize redirects to external websites. Aim to display deals and ad scans within the app itself.

Medium Priority:

  • Offer Ad-Free Option: Implement a paid premium version to remove ads.
  • Improve Ad Display: Ensure ad scans are displayed correctly and are easily zoomable and scrollable.
  • Enhance Search Functionality: Improve the search function to provide more accurate and relevant results.
  • Implement Favorites/Shopping Lists: Add the ability to save items or stores to a favorites list.
  • Filter and Sorting Options: Provide more robust filtering and sorting options to help users find the deals they are looking for.

Low Priority:

  • Implement Dark Mode: Add a dark mode option for users who prefer it.
  • Improve Local Deal Accuracy: Ensure local deals are accurate and relevant to the user's location.

Opportunities for Startup Ideas

  • AI-Powered Deal Aggregation: Develop an app that uses AI to personalize deal recommendations based on user preferences and browsing history, going beyond simple keyword matching.
  • Interactive Ad Scans: Create interactive ad scans that allow users to click on individual items to view product details and prices directly within the scan.
  • Visual Deal Comparison: Offer a visual comparison tool that allows users to compare prices and features of similar products from different stores side-by-side.
  • Community-Based Deal Sharing: Build a community feature where users can share and rate deals, providing a more social and collaborative shopping experience.

Trends and Observations

  • Negative Sentiment Increase: There's a noticeable trend of long-time users expressing disappointment with the app's current state compared to previous versions, primarily due to increased advertising and usability issues.
  • Focus on Visuals: Users consistently mention the importance of visual elements, such as clear ad scans and product images.
  • Importance of Accuracy: Accuracy of deals and relevance to the user's location are critical for user satisfaction.

Conclusion

The Black Friday 2025 Ads Deals app has the potential to be a valuable tool for holiday shoppers. However, the current user experience is being significantly hampered by excessive advertising, usability issues, and app instability. Addressing these issues is crucial for improving user satisfaction, retaining existing users, and attracting new ones. Prioritizing the reduction of advertising, fixing app crashes, and improving navigation should be the immediate focus. Investing in these improvements will likely result in a more positive user experience and a higher overall rating.

Original App Link

https://apps.apple.com/us/app/black-friday-2025-ads-deals/id1036485246?uo=2