Summary of Key Insights
The app "Jelly Master: Mukbang ASMR" receives mixed reviews, with users appreciating its cute design, relaxing ASMR elements, and engaging gameplay. However, the overwhelming consensus is that the app is plagued by an excessive number of advertisements, which significantly detracts from the user experience. Many users also report bugs, such as an inability to interact with the last jelly during the Mukbang livestream and sound issues after ads. There are also recurring complaints about the limited capacity of the supermarket cart and a desire for more diverse food options. Some users also allege that the game is a copy of "Tanghulu Master". Despite these issues, the core concept and aesthetics of the game are well-received, indicating potential for improvement with targeted fixes and feature additions.
- Overall Rating: The app has a relatively good rating, but the negative reviews frequently mention the same issues.
- Sentiment: Mixed. While users enjoy the core gameplay and aesthetics, the excessive ads and bugs significantly impact overall satisfaction.
- Quantitative Metrics:
- Total Reviews: 500
- Score Distribution:
- 5-star: 43.8% (219/500)
- 4-star: 25.8% (129/500)
- 3-star: 13.4% (67/500)
- 2-star: 5.2% (26/500)
- 1-star: 11.8% (59/500)
Data & Methodology Overview
- Data Sample Size: 500 reviews from the Apple App Store.
- Time Frame: Not explicitly stated, but presumably covers the app's lifetime up to the date of the data extraction.
- Analysis Methods:
- Sentiment Analysis: Implicitly performed by observing the overall tone and language used in the reviews.
- Keyword Extraction: Manually identified recurring keywords and phrases related to user experience, bugs, feature requests, and positive aspects.
- Frequency Analysis: Counted the number of times specific issues and requests were mentioned to prioritize recommendations.
Key User Pain Points
- Excessive Advertisements: The most frequently mentioned issue. Users report ads appearing after almost every action, severely disrupting gameplay and leading to frustration.
- Bugs with Last Jelly: Many users are unable to interact with the last jelly during the Mukbang livestream, preventing them from progressing or fully enjoying the game.
- Sound Issues: Sound often disappears after watching an advertisement, requiring users to restart the app to restore audio.
- Limited Supermarket Cart Capacity: Users frequently request a larger cart to buy more items at the supermarket.
- Game Restarts/Progress Loss: Several users report the game resetting their progress, losing earned coins, and purchased items.
- Inability to Mute Music: Some users are experiencing issues with turning off the game music.
- Glitch with Decor Button Some users are reporting that the decor button is not working.
- "Inappropriate" Ads: Some users have reported seeing inappropriate ads, which are not suitable for a younger audience.
- Difficulty Picking Up Last Jelly: The chat box at the bottom of the screen sometimes obstructs the last jelly, making it difficult to select.
Frequently Requested Features
- Option to Remove Ads (Paid or Otherwise): A highly requested feature to improve the overall experience.
- More Food Options: Users want a wider variety of foods to create more diverse Mukbang content.
- Larger Supermarket Cart: Increasing the cart capacity is a common request.
- More Interactive Chat: Users would like the in-game chat to be more responsive and engaging.
- More Customization Options: More outfits, decorations, and pets.
- Ability to Feed Pets: Users would like the ability to feed the pets in the game.
- More Activities: Users would like to see more activities to do in the game besides just making jelly.
Strengths and Positive Aspects
- Cute and Appealing Aesthetics: Users consistently praise the game's cute art style, characters, and overall design.
- Relaxing ASMR Elements: The ASMR sounds and gameplay are considered relaxing and enjoyable.
- Engaging Gameplay: The combination of Mukbang simulation, supermarket shopping, and jelly-making is seen as engaging and fun.
- Easy to Earn Coins: The game provides opportunities to earn coins without requiring real-money purchases.
- Supermarket Feature: Users enjoy the ability to buy food and create mukbangs with items purchased from the supermarket.
- Variety of Activities: Users enjoy the different activities that the game offers.
Prioritized Action Recommendations
- High Priority:
- Reduce Advertisements: Significantly decrease the frequency of ads to improve the user experience. Consider offering a paid "no ads" option.
- Fix Last Jelly Bug: Resolve the issue preventing users from interacting with the last jelly during Mukbang livestreams.
- Address Sound Issues: Fix the bug that causes sound to disappear after advertisements.
- Medium Priority:
- Increase Supermarket Cart Capacity: Expand the cart's capacity to allow users to purchase more items.
- Implement a Progress Saving System: Ensure that users' progress is saved correctly to prevent data loss.
- Implement Music Mute Button: Make sure the music mute button works properly.
- Add More Food Options: Introduce a wider variety of foods to enhance the Mukbang experience.
- Block "Inappropriate" Ads: Filter and block inappropriate advertisements to make the game suitable for all ages.
- Low Priority:
- Improve Chat Interactivity: Make the in-game chat more responsive and engaging.
- Add More Customization Options: Introduce additional outfits, decorations, and pets.
- Add the ability to feed pets: Add the ability to feed pets in the game.
- Add More Activities: Add more activities to do in the game besides just making jelly.
Opportunities for Startup Ideas
- ASMR Game Platform with User-Generated Content: Create a platform where users can create and share their own ASMR scenarios and content.
- Subscription Service for Ad-Free Mobile Games: Offer a subscription service that removes ads from a curated selection of mobile games.
- Mobile Game with Dynamic Difficulty Based on User Feedback: Develop a game that automatically adjusts its difficulty and features based on user reviews and ratings.
Trends and Observations
- Ad Frequency is a Major Deterrent: The high frequency of ads is the most significant factor negatively impacting user satisfaction.
- Bug Reports Cluster Around Specific Features: The last jelly bug and sound issues are consistently reported, suggesting specific areas for focused development.
- Desire for More Content: Users are generally happy with the core gameplay but want more variety and customization options.
- Some users are reporting that the game is a copy of Tanghulu Master.
Conclusion
"Jelly Master: Mukbang ASMR" has a solid foundation with its appealing aesthetics and relaxing gameplay. However, the excessive advertisements and recurring bugs are significantly hindering the user experience. Addressing these issues, particularly the ad frequency and last jelly bug, should be the top priority. By implementing these changes and adding more content variety, the app can realize its full potential and achieve higher user satisfaction.
Original App Link
https://apps.apple.com/us/app/jelly-master-mukbang-asmr/id6738694162?uo=2