Customer Reviews (500)

Steve's*wife • 2025-03-22T00:58:10-07:00

Absolutely love this app. Paid the fee for no ads. 100% worth it

Bubbles1418 • 2025-03-21T23:36:38-07:00

Very relaxing!

Sudoku789 • 2025-03-21T23:35:29-07:00

This is a lovely little coloring app with a great selection of images and fun, vibrant colors. Definitely worth the money to pay for deleting ads and getting infinite tips. The best valued app I have run across.

Summary of Key Insights

Zen Color - Color By Number is generally well-received, with users praising its relaxing nature, diverse picture selection, and ease of use. The app effectively delivers on its promise of providing a calming and enjoyable coloring experience. However, the primary weakness lies in the intrusive and sometimes malicious advertising, which significantly detracts from the user experience. There are also requests for more diverse content and improvements to existing features. The overall sentiment is positive, reflected in a high average rating, but the advertising issues need immediate attention.

Quantitative Metrics:

  • Overall Rating: High (majority of reviews are 5-star)
  • 5-Star Reviews: 83.6% (418/500)
  • 4-Star Reviews: 7% (35/500)
  • 3-Star Reviews: 2.6% (13/500)
  • 2-Star Reviews: 2.8% (14/500)
  • 1-Star Reviews: 4% (20/500)

Data & Methodology Overview

  • Data Sample Size: 500 reviews
  • Time Frame: Reviews appear to span a significant period, with some dated as far back as a couple of years and some as recent as March 2025.
  • Analysis Methods:
    • Sentiment Analysis: Used to gauge the overall positive, negative, or neutral feelings expressed in the reviews.
    • Keyword Extraction: Identified frequently mentioned words and phrases to understand common themes, issues, and feature requests.
    • Review Categorization: Grouped reviews based on specific topics, such as ads, content requests, and technical issues.

Key User Pain Points

  • Intrusive and Malicious Ads: The most significant pain point is the excessive and sometimes malicious advertising. Users report ads that interrupt gameplay, are excessively long, and, most alarmingly, redirect to scam websites claiming virus infections. This significantly impacts the user experience and trust in the app.
  • Lack of Diversity in Content: Some users express a desire for more diverse content, including cultural representation, holiday themes, and specific subjects like sports, mythical creatures, and different art styles.
  • Technical Issues: A few users report app crashes, freezing, and connectivity problems.
  • Repetitive Music: Some users find the background music repetitive and desire more variety.

Frequently Requested Features

  • More "Special" Coloring Pages: Many users specifically request more of the "Special" or "Mystery" coloring pages, which are often described as more colorful and fun.
  • More Diverse Content: Requests for more diverse cultural representation, holiday themes (especially Jewish holidays), animals, landscapes, and art styles.
  • Customizable Color Palettes: A feature to allow users to choose their own colors instead of being limited to the pre-set palettes.
  • Landscape Mode: The ability to rotate the app to landscape mode, especially on iPads.
  • Cloud Syncing: The ability to sync progress across multiple devices.
  • Search/Filtering Options: Improved search and filtering options within categories to find specific types of pictures.
  • Improved Hint System: Make the number in the hints larger and clearer. Prevent accidental activation of the hint button.

Strengths and Positive Aspects

  • Relaxing and Calming: The most frequently mentioned positive aspect is the app's ability to provide a relaxing and calming experience. Users appreciate the soothing music and the immersive nature of coloring.
  • Diverse Picture Selection: Users praise the wide variety of pictures available, with many categories and new pictures added daily.
  • Ease of Use: The app is generally considered easy to use, making it accessible to a wide range of users, including seniors.
  • High-Quality Artwork: Users appreciate the quality of the artwork and the vibrant colors.
  • Addictive and Engaging: Many users describe the app as addictive and find themselves spending hours coloring.
  • Affordable Ad-Free Option: Users who pay for the ad-free version appreciate the improved experience.

Prioritized Action Recommendations

High Priority:

  • Address Malicious Ads Immediately: This is the most critical issue. Investigate and remove the ads that redirect users to scam websites. Implement stricter ad vetting processes.
  • Reduce Ad Frequency: Even non-malicious ads are a major source of frustration. Reduce the frequency of ads, especially those that interrupt gameplay.
  • Improve App Stability: Address the reported app crashes and freezing issues.

Medium Priority:

  • Expand Content Diversity: Add more diverse cultural representation, holiday themes, and art styles based on user requests.
  • Add More "Special" Pages: Increase the number of "Special" or "Mystery" coloring pages.
  • Improve Music Variety: Add more variety to the background music to prevent repetition.

Low Priority:

  • Implement Customizable Color Palettes: Consider adding a feature to allow users to choose their own colors.
  • Add Landscape Mode: Implement landscape mode for tablets.
  • Implement Cloud Syncing: Allow users to sync progress across devices.
  • Improve Hint System: Make the number in the hints larger and clearer, and prevent accidental activation.

Opportunities for Startup Ideas

  • Curated Ad Network for Relaxation Apps: Develop an ad network specifically designed for relaxation and mindfulness apps, focusing on ethical and non-intrusive advertising.
  • AI-Powered Color Palette Generator: Implement a feature that uses AI to suggest color palettes based on user preferences or the specific image being colored.
  • Community Sharing Platform: Create a platform within the app where users can share their completed artwork and connect with other colorists.

Trends and Observations

  • Positive Sentiment Despite Ad Issues: The app maintains a high rating despite the significant advertising problems, indicating that users genuinely enjoy the core coloring experience.
  • Desire for Personalization: Users are increasingly looking for ways to personalize their experience, such as choosing their own colors and customizing the content they see.
  • Aging User Base: Several reviews mention seniors enjoying the app, suggesting a potential target demographic.
  • Recurring "Virus Scam" Complaints: The issue of malicious ads redirecting to virus scams has been reported over a period, indicating a persistent problem that needs immediate resolution.

Conclusion

Zen Color - Color By Number has a strong foundation as a relaxing and enjoyable coloring app. However, the intrusive and malicious advertising is a critical issue that needs immediate attention. By addressing the advertising problems, expanding content diversity, and improving app stability, the developers can significantly enhance the user experience and maintain the app's positive reputation.

Overall Recommendation: Prioritize addressing the advertising issues immediately. This is negatively impacting the user experience and potentially exposing users to scams. Focus on improving app stability and expanding content diversity to further enhance user satisfaction.

Original App Link

https://apps.apple.com/us/app/zen-color-color-by-number/id1557392270?uo=2