Customer Reviews (100)

AshOo • 2025-03-24T07:04:52.109Z

Dear TikTok Support Team, I'm writing to report an issue with the TikTok reporting system, which has resulted in my account (@mr_ashoo_555 ) being frozen. Despite multiple attempts, I've been unable to submit a report or appeal the freeze through the app.

tamim ahamed • 2025-03-24T07:04:33.565Z

my partner of sadness

Howeeverr Raininngg • 2025-03-24T07:03:00.681Z

Im sorry but what that hell is wrong with it, it just stopped working on ma device, with no reason, what's wrong with ma data, cm on guys you need to fix it, cuz tiktok is; i mean was ma fave app, untile it stopped working, maybe when it becomes better and work again, ill give it 05 stars!

Summary of Key Insights

TikTok enjoys a generally positive sentiment, evidenced by the high percentage of 5-star reviews (60%). However, a significant portion of users (27%) express dissatisfaction, primarily related to account issues (freezing/banning), technical glitches (crashing, loading problems), and desired features (live access, dark mode, filter search). The app is praised for its entertainment value, ease of use, and ability to foster creativity. The primary weaknesses lie in account management, app stability, and feature discoverability. Overall rating, based on the review distribution, is approximately 4.05 stars.

Data & Methodology Overview

  • Data Sample Size: 100 reviews
  • Time Frame: Not explicitly stated, but assumed to be recent based on the version number (39.1.3).
  • Analysis Methods:
    • Sentiment analysis based on star ratings and review text.
    • Keyword extraction to identify frequently mentioned issues, features, and sentiments.
    • Categorization of issues and requests.

Key User Pain Points

  • Account Issues (Freezing/Banning): A significant number of 1-star reviews report accounts being frozen or banned, often without clear explanation or recourse. This is a major source of frustration.
  • Technical Glitches: Users report various technical problems, including the app crashing, videos not loading, and difficulties with messaging. This impacts usability and overall experience.
  • Lack of Live Access: Many users are requesting access to the live streaming feature.
  • Filter Discoverability: One user specifically complained about the missing filter search bar.
  • App Stability: Some users are experiencing app crashes and general instability.
  • Unexplained Unfollows: One user reported automatically unfollowing people.
  • Contact Reading Permission: One user expressed concern about contact reading permissions.

Frequently Requested Features

  • Live Access: Numerous users explicitly request the "live" option to be enabled on their accounts.
  • Dark Mode: One user requested a dark mode feature.
  • Filter Search Bar: One user specifically requested the filter search bar be added.

Strengths and Positive Aspects

  • Entertainment Value: Users consistently describe TikTok as fun, entertaining, and a good way to pass time.
  • Creativity and Skill Development: Many users feel that TikTok helps them explore their creativity and develop skills.
  • Easy to Use: The app is generally perceived as user-friendly and easy to navigate.
  • Community: Users appreciate the sense of community and the ability to connect with others.

Prioritized Action Recommendations

High Priority:

  • Account Management Improvements: Implement a clearer and more transparent account suspension/banning process with better communication and appeal mechanisms. Address the issue of accounts being frozen without apparent cause.
  • Technical Glitch Resolution: Investigate and fix the reported technical glitches, including app crashes, video loading issues, and messaging problems. Prioritize stability improvements.
  • Live Access Availability: Clarify the criteria for granting live access and provide a clear path for users to request and potentially obtain it.

Medium Priority:

  • Filter Search Implementation: Add a filter search bar to improve filter discoverability.
  • Address Permission Concerns: Clarify data privacy policies and ensure transparency regarding contact access.
  • Unfollow Issue Resolution: Investigate and resolve the issue of automatic unfollowing.

Low Priority:

  • Dark Mode Implementation: Consider adding a dark mode option for improved user experience, especially in low-light environments.

Opportunities for Startup Ideas

  • TikTok Account Recovery Service: A service that helps users recover banned or frozen TikTok accounts by navigating the appeals process and providing supporting documentation.
  • Enhanced TikTok Analytics Tool: A tool that provides more detailed analytics on TikTok video performance, audience engagement, and trend identification.
  • TikTok Content Creation Suite: A suite of tools that simplifies video editing, adds advanced effects, and helps creators manage their content library.

Trends and Observations

  • Language Preference: The reviews are predominantly in English, but some are in other languages, indicating a global user base.
  • Account Issue Frustration: The recurring theme of account freezing/banning is a significant and persistent issue, suggesting potential flaws in the platform's moderation system.
  • Feature Requests: The frequent requests for "live" access suggest that it is a highly desirable feature that many users are currently unable to access.

Conclusion

TikTok's success is evident in its high rating, but underlying issues related to account management and app stability are causing significant user frustration. Addressing these pain points, along with fulfilling user feature requests, is crucial for maintaining and improving user satisfaction. Prioritizing account recovery and technical glitch resolution is paramount. Overall, TikTok is a popular app with considerable potential, but focused improvements are necessary to address critical user concerns.

Original App Link

https://play.google.com/store/apps/details?id=com.zhiliaoapp.musically