Customer Reviews (500)

Hotelier74 • 2025-03-28T15:42:18-07:00

Really enjoying this app and platform. I couldn’t think of anything to add.

aphotohunt • 2025-03-27T20:59:45-07:00

I’ve been using Untapped for 12 years now and it’s the first thing I reach for when trying to decide what to try when I’m facing a menu of unfamiliar beers. It was very helpful on my first trip to Australia! I’m particularly happy when a venue has their beer menu on the app. Frankly, I’ve stopped going to some venues just because they aren’t on the app! Do you hear that ‘unnamed gastropub’ that I otherwise like?

DrinkingDutchman • 2025-03-27T06:25:54-07:00

Thoroughly enjoy seeing what my friends are drinking and getting to talk about what beers I’m enjoying, and where I am drinking them.

Summary of Key Insights

Untappd is a well-loved app for beer enthusiasts, providing a platform to track, rate, and discover beers, breweries, and venues. The app's strengths lie in its extensive database, social features, and ability to help users remember their preferences. However, recent reviews highlight growing concerns regarding excessive advertisements, intrusive notifications (even when disabled), occasional bugs, and feature limitations. While the overall sentiment remains positive, the increasing frequency of complaints about ads and unwanted notifications poses a risk to user satisfaction. The app is also facing criticism for perceived "woke" agendas and forced ideologies.

Key Strengths:

  • Extensive beer database and accurate information.
  • Social features enabling interaction with friends and other beer lovers.
  • Useful for tracking personal beer preferences and history.
  • Helpful for discovering new beers, breweries, and venues, especially while traveling.
  • Badge system provides a fun, gamified experience.

Key Weaknesses:

  • Excessive and intrusive advertisements, even for paid subscribers.
  • Unwanted push notifications, even when notifications are disabled in settings.
  • Occasional bugs and performance issues.
  • Limited customization options.
  • Concerns about perceived "woke" agendas and forced ideologies.

Sentiment and Quantitative Metrics:

  • Overall Rating (Based on Score Distribution): High. (4.5 stars implied based on distribution)
  • Score Distribution:
    • 5-Star: 75.8% (379/500)
    • 4-Star: 10.2% (51/500)
    • 3-Star: 3.8% (19/500)
    • 2-Star: 3.6% (18/500)
    • 1-Star: 6.6% (33/500)

Data & Methodology Overview

  • Data Sample Size: 500 reviews
  • Time Frame: Not explicitly stated, but based on the content, the reviews appear to be a mix of recent and older feedback, with some reviewers mentioning usage spanning over a decade.
  • Analysis Methods:
    • Sentiment analysis: Assessing the overall tone (positive, negative, neutral) of the reviews.
    • Keyword extraction: Identifying frequently used words and phrases to pinpoint common themes and issues.
    • Thematic analysis: Grouping related issues and feature requests into broader categories.
    • Quantitative analysis: Calculating the distribution of star ratings to gauge overall user satisfaction.

Key User Pain Points

  • Excessive Advertisements: Many users complain about the frequency and intrusiveness of ads, especially pop-up ads that appear every time the app is opened. This is impacting user experience and leading to frustration.
  • Unwanted Notifications: A significant number of users report receiving push notifications for promotions and other irrelevant content, even after disabling notifications in the app settings. This is considered spammy and annoying.
  • Bugs and Glitches: Some users encounter bugs, such as the inability to upload profile pictures, issues with location services, and app crashes.
  • Navigation Issues: Some users find the app difficult to navigate, with too many clicks required for certain tasks.
  • Location Inaccuracies: Some users report that the app doesn't accurately identify their location or nearby breweries.
  • Ideological Concerns: A minority of users expressed concerns about the app pushing "Pride" badges or other perceived "woke" agendas, leading to dissatisfaction.

Frequently Requested Features

  • Improved Search Functionality: Users want more refined search options, such as the ability to search by keywords in comments or locations, and to easily find local beer enthusiasts.
  • Offline Mode: Users desire the ability to log beers and ratings offline, especially when traveling or in areas with poor connectivity.
  • Ability to Add Beers More Easily: Users want a simpler process for adding beers that are not already in the database.
  • More Customization Options: Users want more control over the app's appearance and functionality, such as the ability to rearrange the home screen, remove unwanted badges, and disable specific types of notifications.
  • Group Rating Feature: A feature where groups of friends can rate a beer together and see an average score.
  • More Detailed Rating Scale: Users want a more granular rating scale (e.g., 0.1 or 0.05 increments instead of 0.25).
  • Ability to Tag All Friends: A button to easily tag all friends when checking in a beer.
  • Cannabis Version: A similar app for reviewing cannabis products.
  • Coffee Version: A similar app for reviewing coffee shops/roasters and their coffee beans.
  • Lifetime Membership Option: Users have requested a one-time purchase option instead of a subscription.
  • Ability to Add Drinks After the Fact: Users want to be able to add check-ins with dates and locations outside of the current 60-mile radius.

Strengths and Positive Aspects

  • Extensive Beer Database: Users praise the app's comprehensive database of beers, which includes detailed information on breweries, styles, and flavor profiles.
  • Social Features: Users enjoy the ability to connect with friends, share their beer experiences, and see what others are drinking.
  • Personalized Tracking: The app is highly valued for its ability to track personal beer preferences and history, helping users remember which beers they liked and disliked.
  • Discovery of New Beers and Venues: Users find the app useful for discovering new beers, breweries, and venues, especially when traveling.
  • Badge System: The badge system is a popular feature that adds a fun, gamified element to the app.
  • Ease of Use: Many users find the app easy to use and navigate, with a user-friendly interface.

Prioritized Action Recommendations

High Priority:

  • Reduce Advertisement Frequency and Intrusiveness: Implement less disruptive ad formats and reduce the overall number of ads displayed, especially for paying subscribers. Consider offering an ad-free subscription tier.
  • Fix Notification Issues: Ensure that notification settings are respected and that users can disable all unwanted notifications, including promotional ones.
  • Address Bugs and Performance Issues: Prioritize bug fixes and performance improvements to enhance the user experience and prevent app crashes.

Medium Priority:

  • Improve Navigation and User Interface: Streamline the user interface and reduce the number of clicks required for common tasks.
  • Enhance Location Services: Improve the accuracy of location services and make it easier to find nearby breweries and venues.
  • Implement Key Feature Requests: Consider adding popular feature requests such as offline mode, easier beer addition, and more customization options.

Low Priority:

  • Address Ideological Concerns: While difficult to fully resolve, consider providing options to filter content related to specific badges or promotions if technically feasible.
  • Explore Niche Feature Requests: Evaluate the feasibility of implementing less frequently requested features such as a group rating feature, a more detailed rating scale, and versions for cannabis or coffee.

Opportunities for Startup Ideas

  • Hyper-Local Beer Discovery Platform: An app focused solely on discovering local breweries and beers, with advanced filtering options and community-driven recommendations.
  • AI-Powered Beer Recommendation Engine: An app that uses artificial intelligence to analyze user preferences and suggest personalized beer recommendations based on flavor profiles, styles, and past ratings.
  • Social Beer Club App: An app that facilitates real-world beer meetups and events, connecting beer enthusiasts in local communities.
  • Craft Beverage Review Platform: A unified platform for reviewing all types of craft beverages, including beer, wine, spirits, and coffee, with a focus on detailed sensory analysis and community interaction.

Trends and Observations

  • Increasing Dissatisfaction with Advertisements: Recent reviews show a clear trend of increasing complaints about the number and intrusiveness of ads.
  • Negative Sentiment Towards Unwanted Notifications: Users are particularly frustrated by push notifications that they cannot disable.
  • Long-Term User Loyalty: Many users have been using the app for several years or even a decade, indicating a high level of initial satisfaction.
  • Mixed Opinions on Badges: While many enjoy the badge system, some find it unnecessary or distracting.
  • Requests for More Social Interaction: Some users desire more features to connect with other beer enthusiasts and build a community.

Conclusion

Untappd remains a valuable tool for beer lovers, but the growing concerns about advertisements and unwanted notifications need to be addressed to maintain user satisfaction. By prioritizing bug fixes, implementing key feature requests, and carefully considering the impact of monetization strategies, the app can continue to thrive and remain the go-to platform for beer enthusiasts. A focus on community building and personalized recommendations could further enhance the user experience and solidify Untappd's position in the market.

Original App Link

https://apps.apple.com/us/app/untappd-find-beer-youll-love/id449141888?uo=2