Customer Reviews (100)

Henrique Matheus • 2025-03-24T14:02:01.154Z

tudo trava nessa bct

Marko Jose Ebal • 2025-03-24T13:15:25.660Z

very good to my workout

Rinni Haji Amran • 2025-03-24T08:03:40.878Z

it wont allow me to upgrade as it keeps on stating 'something went wrong. try again'

Summary of Key Insights

Strava enjoys a generally positive reputation as a fitness tracking and community-building app, with a significant portion of users finding it valuable for tracking their activities and staying motivated. However, a substantial number of users express frustration with recent changes, including features being moved behind a paywall, technical issues like crashing and GPS inaccuracies, and unwanted subscription charges. This suggests a need to balance monetization with maintaining user satisfaction and addressing technical stability. The overall sentiment is mixed, with a strong base of loyal users tempered by a growing number of dissatisfied ones due to recent changes and persistent bugs.

  • Overall Rating: While not explicitly provided as an average, the distribution suggests a rating leaning towards positive, but with significant negative feedback.
  • Score Distribution: 5-star: 55%, 4-star: 7%, 3-star: 3%, 2-star: 10%, 1-star: 25%
  • Key Strengths: Activity tracking, community features, motivation, integration with other devices.
  • Key Weaknesses: Technical issues (crashing, GPS inaccuracies, connectivity problems), aggressive monetization strategies (moving features to subscription, unwanted charges), UI/UX issues (map view, segment analysis).

Data & Methodology Overview

  • Data Sample Size: 100 reviews
  • Time Frame: Not specified, but assumed to be recent based on the content of the reviews.
  • Analysis Methods: Sentiment analysis (manual assessment based on review text), keyword extraction (identifying recurring themes and issues), frequency analysis (counting mentions of specific problems or features).

Key User Pain Points

  • Technical Issues (Crashing & GPS Inaccuracies): Numerous users reported app crashes, especially when connecting to Garmin or using map-related features. GPS inaccuracies were also a frequent complaint, with some users finding the app unreliable for tracking routes. This directly impacts the core functionality of the app and frustrates users.
  • Monetization Strategies (Paywalls & Unwanted Charges): A significant number of users expressed dissatisfaction with features being moved behind the subscription paywall. Some also reported unexpected subscription charges and difficulty cancelling subscriptions. This leads to a perception of Strava being overly aggressive in its monetization efforts and negatively impacts user trust.
  • UI/UX Issues (Map View & Segment Analysis): Several users criticized the changes to the map view and segment analysis, finding the new layouts less intuitive and harder to use. This suggests a need for better user testing and feedback before implementing major UI changes.
  • Connectivity Problems (Garmin & Other Devices): Some users encountered issues connecting their Garmin devices to Strava, which is a critical feature for many users.
  • Battery Drain: Some users reported the app draining battery even when closed.
  • Account Access Issues: A few users reported login errors and difficulty accessing their accounts.
  • Missing Features: Lack of treadmill option.

Frequently Requested Features

  • Manually Mark Splits: Users want the ability to manually mark splits during runs.
  • Casio Integration: Integration with Casio watches.
  • Save Button on Transparent Background: Adding a save button similar to the iPhone version.
  • Reordering Activities on Pixel Watch: Ability to set favorite activities or reorder the list on Pixel Watch.
  • Lock Screen Button on Pixel Watch: Integrate a 'lock screen' button within the activity on Pixel Watch.
  • Mapping Physical Side Button on Pixel Watch: Map the physical side button on the watch to 'pause' and 'resume'.
  • Return of Previous Map Functionality: Restore the old segment analysis layout on the map.

Strengths and Positive Aspects

  • Motivation and Encouragement: Many users find Strava motivating and helpful in achieving their fitness goals.
  • Community Features: Users appreciate the social aspects of the app, such as connecting with friends and celebrating achievements.
  • Activity Tracking: The app is generally well-regarded for its ability to accurately track various activities.
  • Integration with Other Devices: Users value the app's compatibility with a wide range of devices, including Apple Watch, Garmin, Fitbit, and Peloton.
  • User-Friendly Interface: Some users find the app easy to use and navigate (although this is contradicted by others).
  • Data Logging and Analysis (Paid): The data logging and analysis features are valued by paying subscribers.

Prioritized Action Recommendations

  • High Priority:
    • Address Technical Issues (Crashing & GPS): Investigate and fix the reported crashing issues, especially those related to Garmin connectivity and map features. Improve GPS accuracy and reliability.
    • Re-evaluate Monetization Strategy: Reconsider the recent changes to the subscription model and explore alternative ways to monetize the app without alienating free users. Offer a more compelling value proposition for paid subscribers.
    • Improve UI/UX: Conduct user testing and gather feedback on the map view and segment analysis features. Consider reverting to the previous layouts or implementing improvements based on user suggestions.
  • Medium Priority:
    • Address Account Access Issues: Resolve the reported login errors and account access problems.
    • Improve Customer Support: Provide better support for users experiencing technical issues or subscription problems.
    • Battery Drain: Investigate and resolve battery drain issues.
  • Low Priority:
    • Implement Requested Features: Consider adding the requested features, such as manually marking splits, Casio integration, and Pixel Watch improvements.

Opportunities for Startup Ideas

  • Alternative Fitness Tracking App Focused on Privacy: A fitness tracking app that prioritizes user privacy and data control could appeal to users concerned about Strava's monetization practices.
  • Specialized Fitness App for Specific Sports: A fitness app tailored to specific sports, such as mountain biking or skiing, could offer more specialized features and a better user experience than Strava's general-purpose app.
  • AI-Powered Personalized Coaching Platform: A platform that provides truly personalized coaching based on AI analysis of user data, addressing the criticism that Strava's AI is a "joke."
  • Subscription Management Service: A service that helps users track and manage their subscriptions to avoid unwanted charges and ensure they are getting value for their money.

Trends and Observations

  • Negative Sentiment Increase: There is a noticeable increase in negative sentiment related to recent changes and monetization strategies.
  • Technical Issues Persist: Technical issues such as crashing and GPS inaccuracies have been recurring problems for some time.
  • Language Diversity: Reviews are written in multiple languages, indicating a global user base.
  • Feature Degradation Concerns: Concerns about feature degradation for free users are prevalent.

Conclusion

Strava remains a popular fitness tracking app, but recent changes and persistent technical issues are negatively impacting user satisfaction. To maintain its position as a leader in the market, Strava needs to prioritize addressing these issues, re-evaluate its monetization strategy, and improve its UI/UX. Focusing on stability, user feedback, and a fair value proposition will be crucial for retaining existing users and attracting new ones. It is recommended that Strava focus on fixing the technical issues and re-evaluating the monetization strategy.

Original App Link

https://play.google.com/store/apps/details?id=com.strava