Customer Reviews (500)

Cutelildomi • 2025-03-21T22:44:33-07:00

Incredibly useful especially when writing anything important!

F ħðþŷ • 2025-03-21T20:20:20-07:00

One thing I find a bit frustrating is the lack of a speech-to-text feature. 😑

Jim bob the 8th • 2025-03-21T17:44:57-07:00

Try it

Grammarly: AI Writing Keyboard - App Review Analysis

1. Summary of Key Insights

  • Grammarly's AI Writing Keyboard is generally well-received for its core functionality of improving writing quality through grammar and spelling checks.
  • Users appreciate the app's convenience and helpfulness, especially those for whom English is a second language or those seeking to improve their professional writing.
  • However, several pain points emerge, including censorship concerns, subscription issues (unexpected charges, difficulty cancelling), and technical glitches (keyboard lag, data loss, frequent logouts).
  • The sentiment is overall positive, but negative reviews highlight significant usability and ethical concerns that need addressing.
  • The app has a strong base of users, with many relying on it daily, but these issues risk alienating users and damaging the app's reputation.

Quantitative Metrics:

  • Overall Rating (inferred): Approximately 4.2 stars (based on the score distribution).
  • Score Distribution:
    • 5-star: 63.4% (317/500)
    • 4-star: 9.8% (49/500)
    • 3-star: 7% (35/500)
    • 2-star: 2.6% (13/500)
    • 1-star: 17.2% (86/500)

2. Data & Methodology Overview

  • Data Sample Size: 500 reviews
  • Time Frame: Reviews appear to span from late 2024 to early 2025 (based on review dates).
  • Analysis Methods:
    • Sentiment Analysis: Manual assessment of review content to determine overall sentiment (positive, negative, neutral).
    • Keyword Extraction: Identification of frequently used words and phrases to identify recurring themes and issues.
    • Topic Modeling: Grouping reviews based on common topics (e.g., subscription issues, censorship, keyboard functionality).
    • Frequency Analysis: Counting the number of reviews mentioning specific issues or features.

3. Key User Pain Points

  • Censorship/Content Restrictions:
    • Several users complain about Grammarly restricting or refusing to correct writing deemed "sensitive," even when it doesn't contain offensive language. This is a major concern for writers dealing with sensitive topics or those who value freedom of expression.
    • Impact: Limits usability for specific writing styles and raises ethical concerns about censorship.
  • Subscription Issues:
    • Unexpected charges after cancellation or for "free" trials.
    • Difficulty cancelling subscriptions and lack of responsive customer support.
    • Impact: Leads to user frustration, financial loss, and negative reviews.
  • Technical Glitches and Bugs:
    • Keyboard lag and unresponsiveness.
    • Data loss (text disappearing or not saving).
    • Frequent logouts requiring re-authentication.
    • Autocorrect errors introducing new mistakes.
    • Impact: Reduces productivity, causes frustration, and undermines trust in the app.
  • Lack of Customization:
    • Inability to turn off certain AI features.
    • Limited keyboard customization options (e.g., size, dark mode).
    • Impact: Reduces user control and flexibility.
  • Inconsistent Functionality:
    • Features working differently on different devices (e.g., mobile vs. desktop).
    • Impact: Creates confusion and inconsistencies in the user experience.

4. Frequently Requested Features

  • Speech-to-Text: Integration of a speech-to-text feature within the keyboard.
  • Language Support: Addition of support for more languages (e.g., Polish, Spanish).
  • Dark Mode: Implementation of a dark mode for the keyboard.
  • Keyboard Customization: Options to change keyboard size, color, and layout.
  • Offline Access: Ability to use basic features without an internet connection.
  • Translation: Direct translation capabilities within the app.

5. Strengths and Positive Aspects

  • Improved Writing Quality:
    • Users consistently praise Grammarly for helping them improve their grammar, spelling, and overall writing quality.
    • It assists in crafting more professional and polished emails, documents, and messages.
  • Ease of Use:
    • Many users find the app easy to use and navigate.
    • The real-time feedback and suggestions are helpful and convenient.
  • Learning Tool:
    • Grammarly helps users identify and learn from their mistakes, improving their writing skills over time.
  • Time-Saving:
    • The app saves users time by quickly identifying and correcting errors.
  • Tone Detection:
    • The tone detection feature is appreciated for helping users understand how their writing might be perceived.
  • Helpful for Non-Native Speakers:
    • Grammarly is especially valuable for individuals for whom English is not their first language.

6. Prioritized Action Recommendations

High Priority:

  • Address Censorship Concerns:
    • Re-evaluate content filtering policies to ensure they are not overly restrictive or biased.
    • Provide greater transparency about what types of content are flagged and why.
    • Consider an option for users to disable content filtering or adjust its sensitivity.
  • Resolve Subscription Issues:
    • Improve the subscription cancellation process and ensure it is clear and easy to use.
    • Provide timely and helpful customer support to address billing issues and cancellation requests.
    • Implement clear communication regarding trial periods and subscription renewals.
  • Fix Technical Glitches:
    • Invest in bug fixes to address keyboard lag, data loss, frequent logouts, and autocorrect errors.
    • Improve the app's stability and performance across different devices and platforms.

Medium Priority:

  • Enhance Keyboard Customization:
    • Add options for keyboard size adjustment, dark mode, and layout customization.
  • Expand Language Support:
    • Prioritize adding support for frequently requested languages.
  • Implement Speech-to-Text:
    • Integrate a reliable speech-to-text feature into the keyboard.
  • Improve Offline Functionality:
    • Allow users to access basic grammar and spelling checks without an internet connection.

Low Priority:

  • Add Translation Capabilities:
    • Consider integrating translation features based on user demand and resource availability.
  • Provide Premium Samples in Free Version:
    • Offer limited access to premium features in the free version to encourage upgrades.

7. Opportunities for Startup Ideas

  • Uncensored Grammar Checker: A grammar checking tool that explicitly avoids content restrictions and prioritizes freedom of expression.
  • Subscription Management Service: A service that helps users track and manage their subscriptions to avoid unexpected charges and ensure easy cancellation.
  • AI-Powered Keyboard with Haptic Feedback: An AI-powered keyboard with highly customizable features including haptic feedback, language support, and specialized layouts for various writing tasks.
  • AI-Enhanced Writing Tutor: A more interactive writing tutor that provides personalized feedback and guidance based on the user's writing style and goals, going beyond basic grammar and spelling checks.

8. Trends and Observations

  • Growing Concerns about Censorship: A significant number of recent reviews express concerns about content restrictions and censorship, suggesting this is a growing issue.
  • Subscription Issues Persist: Complaints about subscription problems are recurring, indicating this is an ongoing challenge for Grammarly.
  • Demand for Customization: Users consistently request more customization options, suggesting a desire for greater control over the app's functionality and appearance.
  • Language Preferences: Spanish and Polish are frequently requested languages, highlighting potential markets for expansion.
  • AI Functionality Concerns: Some users are finding the new AI features disruptive, suggesting a need for more user control over AI assistance.

9. Conclusion

Grammarly's AI Writing Keyboard remains a valuable tool for many users, but it faces significant challenges related to censorship, subscription issues, and technical glitches. Addressing these pain points is crucial for maintaining user trust and preventing negative reviews. Prioritizing bug fixes, improving subscription management, and re-evaluating content filtering policies should be top priorities. By listening to user feedback and implementing these recommendations, Grammarly can strengthen its position as a leading writing assistance tool.

Overall Recommendation: While Grammarly provides a valuable service, the company needs to address critical issues related to censorship, billing practices, and technical stability to maintain user satisfaction and prevent long-term damage to its reputation.

10. Original App Link

https://apps.apple.com/us/app/grammarly-ai-writing-keyboard/id1158877342?uo=2